Exclusive: Molson Coors is launching its first-ever zero-proof cocktail | CNN Business

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Molson Coors is typically known for its lineup of beers and booze, but its newest drink isn’t either

. Enter “Roxie,” the company’s first-ever zero-proof canned cocktail sold exclusively online beginning Tuesday. Its arrival comes as Molson Coors broadens its portfolio beyond beer and expands into new growth categories that are sparking consumers’ interest, including canned cocktails and non-alcoholic beverages.

Roxie’s entrance comes as more consumers are buying non- and low-alcoholic beverages. Sales of that category rose 15% last year according to a report released Monday from IWSR Drinks Market Analysis. Brandy Rand, IWSR’s chief strategy officer, told CNN that she is “not surprised” that a traditional beer company is moving into this space.

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Cool! Candy beer for that 40 and under crowd.

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Bernard Kalb, founding CNN 'Reliable Sources' anchor, dies at 100 | CNN BusinessBernard Kalb, the long-time journalist and founding anchor of CNN’s “Reliable Sources” program, died on Sunday at his home in North Bethesda, Maryland, his family said. He was 100. RIP This might be the most honest post has posted in quite some time. CONGRATULATIONS! For posting an obituary. Power of Banana shares our deepest condolences. May he have access to an abundance of bananas in heaven
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Business News - Latest Headlines on CNN Business | CNN BusinessView the latest business news about the world’s top companies, and explore articles on global markets, finance, tech, and the innovations driving us forward. Great, now all I need is some money to dump into a 401k Good news for you people who don't need money before age 73. The Federal match is unconstitutional: it is illegal to take after-tax govt revenue and incentive a tax-deferred account that is 100% taxed on distributions. Why force 401ks by making it automatic? It has penalties, restricts choices, and 100% of each $1 distribution is taxed!
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