Dylan Mulvaney controversy at Anheuser-Busch is giving the company a bitter sip of woke

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“Is it really prudent to ignore the market that got you where you are?” my trader source asks. The stock market is asking that question and answering with a resounding “no.”

beyond traditional beer drinkers, i.e. older, working-class males.

On these pages we’ve chronicled the noxious critical-race-theory indoctrination sessions at big firms like American Express, and Disney’s weird political opposition to a Florida law that only seeks to prevent schools from teaching sex-ed to toddlers. Jamie Dimon, the normally sensible CEO of banking giant JPMorgan, taking a knee for a photo in apparent allegiance to the radical Black Lives Matter movement.

Budweiser, of course, was the creation of Adolphus Busch, who founded the beermaker and distributor Anheuser-Busch after he served in the Civil War. It’s an iconic American brand. Bud’s commercials play during Super Bowls, and included the Clydesdales, and my favorite, Spuds MacKenzie. They stressed commonality and community. When you drink a Bud, you’re an American. Full stop.

 

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The head of advertising must be related to the 'New Coke' guy

There's no such thing as bad publicity. This has been a phenomenally successful campaign in terms of attention gained to the brand per dollar. Time will tell whether this will have a lasting effect on the customer base, and whether they gain more customers than they lose.

Let budlight enjoy their new customers. They wanted all the trans people and young LGBTQ people to drink thier beer. Those are their new interwsting partnerships. Their old customers will find something else to drink

Ahh yes look at all the close minded bigots.. to be expected with americans..

Fire the VP of marketing

“Everything woke goes to shit” DJT

I think this distributor was making room for a new product.

I’m not even going to look at either side of the whining. Overall, who TF thought this was a solid marketing move? And who said, you know what that’s genius! The two just don’t correlate - make sense AT ALL - marketing FAIL

According to the mouth breathing neck beard conservatives:

Liberals and Don jr trying to stop a boycott.

Yeah a bunch of whiney conservatives lost their minds over a limited run beer can. Kid Rock was Basically in tears crying over it. The look on his face was pathetic.

The red team won't keep up the pressure. Bud light will book a superbowl commercial. 18 months from now, few will remember.

it not enough

😁

Pabst Blue Ribbon seemed to connect with a younger generation. Drinking PBRs!!

Why change the Can? Less Is Always Better…,,🍻

funny cus their stocks will recover quick, the boycott will fail as they always do, and everyone will forget this cus it’s meaningless

Screw Budweiser. Maybe the could of brought back Spud and a storyline behind that. But no. Too late now.

The real problem is that Americans are so easily conned by advertising into paying good money for such an inferior product.

We tossed our budlight supply into the garbage. Too many great alternative beers out there too worry! 🤡

How can I get this fan so I can take a shit on it?

The TL doesn’t disappoint

Companies need to stay out of political and controversial social issues. Just stick to making mediocre beer.

Expose Fox News! Put Tucker, Hannity and Ingraham on the stand!DominionDoNotSettle

I honestly think this boycott will have a tremendous impact on decisions in future boardrooms.

What age range follows Dylan on TikTok?

No one is buying this crap. Like they always say once you go WOKE you go broke rip budlight

Go woke go broke

Hopefully the company can recover from this huge mistake.

This guy has zero talent and he's a d00$hb4g. Even if he had balls nobody would want to see him in a commercial.

We need to do this with more companies I think CocaCola should be next I’ve been boycotting for 1yr now

THIF

That’s not how it’s used now.

What a loser.

Losses of up to $7Billion dollars and climbing. GetWokeGoBroke

The woke to joke to broke pipeline 🤷

I'm a very open-minded, live and let live person. But the pandering that some brands are doing to appear inclusive just strikes me as fake. All of a sudden these companies became inclusive? Where were they before? The customers ultimately decide.

She’s a handful. Who saw that.

… and one more thing: restaurants that are heavy - or exclusive - on Anheuser Busch brands had better re-calibrate … fast.

Hello.. It’s Light Beer !.. Meaning Not Masculine.. What’s the problem here? 🤪

what the hell are you talking about

It’s only temporary and BlackRock has their back for any loss.. it is their social transformation plan..

What’s your obsession. Bigotry

why🤣

I switched and am not coming back

The way bud wins is for the LGBTQ community to start drinking Bud ,that’s over 7 percent of Americans they say .Why aren’t they buying it ?

Here is a budlight success story.

LGBTQ supporters say that Bud revenue sales has made history since this occurred. The shareholders are making millions and stock went through the roof. And Bud is so rich & popular 1 they have money to lose. and there's enough LGBTQ to pick up any lost revenue! who's lying?

Literally nothing is changing. Bud Lt drinkers gonna drink Bud Lt. Give it a week.

Pass the Yuengling

Hey ChatGPT, take these news articles and rewrite it into something that appears fresh but is actual just a stale rehash of shit we already know

This whole thing is dumb and funny at the same time. This is irrelevant and meaningless but watching the mornings meltdown is funny as fuck.

Still enjoying buying Bud Light

Thought of that headline all by yourself did ya?

'They want a new hipster generation of millennials and Gen-Z’ers to start enjoying cold ones as well.' Well then stop making beer flavored soda.

replyGTP

Is it though?

budlight and AnheuserBusch are done.

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 /  🏆 91. in TH

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