Samsung continues to lead the world's rapidly shrinking number two smartphone market

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ประเทศไทย ข่าว ข่าว

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Smartphone shipments are in free fall in India, and while Samsung's evolution in the region is not exactly favorable either, the world's number one vendor is also top dog around those parts.

Remember when India used to defy global mobile industry trends to expand in size while most other major smartphone markets were contracting? Pretty much the opposite is true right now, as handset shipments are falling way harder in the world's second most populous country than virtually anywhere else.

In total, an estimated 30.6 million smartphones were sold in India between January and March 2023, compared to the 38.2 million unit tally of Q1 2022, and just like in Q4 2022,But the local heavyweight champion is unlikely to be delighted with its latest quarterly sales figure in the Indian market, which is 11 percent lower than its Q1 2022 score.

In second, Oppo managed to defy all industry trends to boost its shipment numbers by a solid 18 percent year-on-year, while Realme was by far the weakest performer of the top five, nonetheless clinging on to its position in said hierarchy. That leaves Apple somewhere far behind its global arch-rival in the Indian smartphone market, although the premium segment is likely to be copiously dominated by iPhones once again when that particular Q1 2023 report comes out.

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iPhone sales grew in Q1 2023 despite global smartphone market declineThe global smartphone market suffered its fifth consecutive quarterly decline, falling by 12% YoY in Q1 2023, but iPhone sales have grown.
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