5 reasons why it's so hard to crack into the Indian market

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India's gearing up to be the new China, but even Elon Musk is finding it hard to crack into the market. Here are 5 reasons why.

the Indian government to slash import taxes on EVs before it agrees to start selling in the market.in July 2021, Musk wrote that India's import duties are"the highest in the world by far of any large country!"

But given the huge Indian market, Tesla isn't giving up."I am confident that Tesla will be in India and will do so as soon as humanly possible," As a large economy with a young population, India has the potential to be a manufacturing powerhouse. But the South Asian country is also infamous for its bureaucracy and red tape.

"It's far from a place where businesses can simply come in and open a shop without having too many company compliances," Ashutosh Sharma, a research director at market researcher Forrester,

 

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India flags antitrust concerns with Air India, Vistara merger -sourcesIndia's antitrust body is scrutinising Air India's planned merger with Vistara and has asked the company why it should not be investigated further over competition concerns, potentially delaying the process, two sources with direct knowledge said.
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Does Your Company Have an India Strategy?The price-to-book ratios of Indian subsidiaries of multinationals far exceeds those of their parent companies. That suggests the subsidiaries have better growth prospects, which makes sense given India’s rapidly growing middle class. At this point, any multinational without an India strategy is missing out on a major opportunity for growth and profitability. But tailoring your strategy for India requires customizing your products and services and tapping into the “India stack.”
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