The chain posted Q1 results that missed revenue growth and same-store sales estimates across its segments, while its earnings also came below expectations.
US same store sales were up 2.5%, slightly off from the 2.55% expected. Higher menu prices boosted the average check size, while marketing campaigns and growth in digital and delivery helped bolster sales. In early January, CEO Chris Kempczinski wrote in a LinkedIn post that "several markets in the Middle East and some outside the region are experiencing a meaningful business impact due to the war and associated misinformation that is affecting brands like McDonald’s."
เราได้สรุปข่าวนี้มาให้อ่านอย่างรวดเร็ว หากสนใจข่าว สามารถอ่านฉบับเต็มได้ที่นี่ อ่านเพิ่มเติม: