Most run their company or customer relationships based on a product-focused mindset, which puts the onus on finding a market to sell one’s products to, rather than orchestrating growth together with customers.
If you were to ask a CEO how customer-centric their strategy is, they’ll likely tell you that it is a work in progress. Rarely will CEOs tell you that their strategy works seamlessly or that it is in serious trouble. For our upcoming book,, we analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years.is an adjunct professor of marketing at INSEAD and co-director of INSEAD’s Marketing & Sales Excellence Initiative.
เราได้สรุปข่าวนี้มาให้อ่านอย่างรวดเร็ว หากสนใจข่าว สามารถอ่านฉบับเต็มได้ที่นี่ อ่านเพิ่มเติม:
ประเทศไทย ข่าวล่าสุด, ประเทศไทย หัวข้อข่าว
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3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
แหล่ง: HarvardBiz - 🏆 310. / 63 อ่านเพิ่มเติม »
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
แหล่ง: HarvardBiz - 🏆 310. / 63 อ่านเพิ่มเติม »
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
แหล่ง: HarvardBiz - 🏆 310. / 63 อ่านเพิ่มเติม »
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
แหล่ง: HarvardBiz - 🏆 310. / 63 อ่านเพิ่มเติม »