TIFFCOM: ‘Shogun,’ ‘Tokyo Vice’ Success Boosts Market Interest in Japanese Content

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Japan is having a cultural moment, but demand and deals are centered on regions where the series were hits.

Between the tens of millions of tourists visiting and the soft power success of films and drama series set in“Interest in Japanese content has spread from just core fans to a wider audience. Anime still has the strongest appeal, but live-action productions are also gaining traction,” said Satoru Kamiyama, an executive in the international business department of film giant Shochiku, on the final day of TIFFCOM. “We’ve had a lot more meetings and discussions about deals than last year.

Sources say TV stations and streaming platforms in the West are said to be looking for more samurai content in the wake of, where the series didn’t attract such a big audience and where people have long been aware of Japanese period pieces., has found the Max series has driven interest in coproductions and shooting in Japan more than in its original content at the market.

TIFFCOM wrapped up on November 1 after three days in its second year, spread across four floors at the Tokyo Metropolitan Industrial Trade Center in Hamamatsucho.Danielle Directo-Meston Marc Jacobs Debuts Whimsical ‘The Wizard of Oz’ Collection of Tote Bags, Ruby Red Heels and More Ahead of ‘Wicked’H&M Is Bringing Back Its Best Designer Collabs from the Past 20 Years: Here’s When and What to Buy Online. We use vendors that may also process your information to help provide our services.

 

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