MTN business model is ecosystem driven — Adekanmbi - Vanguard News

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MTN business model is ecosystem driven — Adekanmbi vanguardngr.com vanguardnews

Award-winning business executive and Chief Transformation Officer of MTN Nigeria, Mr Olubayo Adekanmbi is a hands-on Data scientist of cognate industry experience in Strategy, Marketing and Analytics. A graduate with Distinction from the University of Reading postgraduate school, United Kingdom, Adekanmbi’s remit includes driving a holistic programme aimed to accelerate business performance, innovations and advanced analytics.

Like in everything Adekanmbi is involved in, this year’s edition organised a national Y’ello Hackathon competition that addresses five of the SDGs with the aim of encouraging technological innovation and solution that will help solve some issues faced by Nigerian youths; conducted business skills training for unemployed youths in informal sector in partnership with the National Orientation Agency, Lagos.

We know that Hackthon creates a solution but most importantly, it allows them get the business mindset that helps in up-scaling their business model and make it more market ready. So adopted the Hackthon model where young Nigerians could be motivated to think of specific problem-solving methods that align to sustainable development goals around poverty, hunger and community development, social intervention and health.

Interestingly, our partners are also interested in mentoring some of them, even after. The five people who presented before we settled for the final three were rewarded. Each person got a laptop, just to encourage them to refine their ideas more now that they have laptops. Another idea is that which helps mothers who are giving birth. We understand the complexity, and like I said before, these have developed on easy to deploy format, cost effective, highly impactful. How to help women to manage that process with efficient and effectiveness. That aligns with our value as a company because we respect life.The third one is about cancer, this is something that many people are not talking about and yet a lot of people are dying.

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