Too good to be true? The best investment that never was | Malay Mail

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Too good to be true? The best investment that never was | Malay Mail
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LONDON, Jan 23 — Leading investors may well have been tempted by a startup prospectus offering a slice of a long-neglected sector that promises vast growth, low risks and healthy returns. The catch? “Unfounded Ltd” was not a real startup, but a company invented to throw light on the sorry...

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Women-owned companies perform better on average than those run by men, said the report, but often miss out on the money they need to grow.— Reuters pic

“Unfounded Ltd is a tool to break the barriers that women entrepreneurs face in access to finance,” said Diana Amini, global manager of the H&M Foundation, founded by the owners of the Swedish fashion chain. Companies founded by women won 3 per cent of venture capital funding in the United States last year, according to data cited by H&M.

The report offers advice for investors and other financial businesses who it said are “uniquely positioned” to drive change — and also stand to benefit from businesses neglected by rivals.

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