News Formal

Netflix more than doubled its subscriber growth expectation for Q1 - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 21 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 12%
  • Publisher: 51%

United Kingdom News News

United Kingdom United Kingdom Latest News,United Kingdom United Kingdom Headlines

Subscription video is surging amid the pandemic, and if consumers grow accustomed to ad-free SVOD, Netflix could see long-term benefits

In fact, new eMarketer estimates, updated in April, predict that Netflix's share of US time spent with digital video will decline for the first time in 2020. Still, this was Netflix's best quarter for domestic subs in two years, and a signficant acceleration from last quarter's domestic additions of just 548,000. Now, the big question the platform faces is how much of this unexpectedly large group continues to use Netflix once the pandemic lessens.

Subscription video is seeing a major surge overall, and if enough consumers grow accustomed to ad-free SVOD, Netflix and other platforms could see long-term benefits.

And people aren't just watching a little more, either — only 10% of respondents reported increasing their watch time by an hour or less, while 49% said they were watching 1 to 3 hours more, and 41% were watching even more than that.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Fuck Netflix.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 729. in UK

United Kingdom United Kingdom Latest News, United Kingdom United Kingdom Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Synchrony's purchase volume growth slides in Q1 due to the pandemic - Business InsiderSynchrony's annual purchase volume plummeted in Q1, exemplifying the struggles the coronavirus is set to cause for the payments industry.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Synchrony's purchase volume growth slides in Q1 due to the pandemic - Business InsiderSynchrony's annual purchase volume plummeted in Q1, exemplifying the struggles the coronavirus is set to cause for the payments industry.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Connectivity divide is accentuated amid the pandemic - Business Insider - Business InsiderThe coronavirus has exacerbated the disadvantages of not having home internet, sparking a bipartisan effort in the US to expand broadband subsidies.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Facebook Gaming accelerates mobile app launch - Business Insider - Business InsiderFacebook released a new Facebook Gaming app to capitalize on the pandemic-induced uptick in live-streaming usage to take on rival platforms. How do you guys think it will do against its rivals?
Source: BusinessInsider - 🏆 729. / 51 Read more »