In an interview with Business Insider, Semarjian talks about the future of retail and being a young entrepreneur in tech.[Even with existing] online shopping, I saw that there were so many options out there but I felt very limited with [the] sites I was going to — that nothing quite had what I was looking for.
I went to the Shoptalk Conference in Las Vegas to meet face-to-face with a lot of retailers, and I think that really helps. It's hard to [arrange partnerships] over the phone.I have some private angel investors at the moment. I thought it was going to be a quick process, [but] it took a good two years to get what we needed [in funding to get us] at least through 2021.
We ran into a lot of issues [early on], because a lot of retailers and small brands were a little wary about having a connection with us. No one quite knew how [Mada] worked. So we decided to tap into the affiliate market and what's already there to build this universal marketplace. As we brought on retailers, the brands the retailers already had followed suit.
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