eBay listings: 4 ways to improve your visibility and search results - Business Insider

Here's how to improve your listings to get more eyes on your eBay store.You can use up to 80 characters for your item title. The words you choose will determine how shoppers find your listing in their searches. Use descriptive keywords, brand names, and model names to optimize search results leading to your item. For example, "Michael Kors Women's Black Leather Purse Handbag" is more specific than "Black Designer Handbag.

Always include the color of the item and include size if you're selling clothing, shoes, or other wearable items.The same rules apply to your item description as your title. When you write your listing, eBay will show you how many buyers have searched for the terms you've used. The higher the number of recent searches, the more visible your item will be on the platform.High-quality photos are a must.

Photograph your products in good lighting with a clean background. Make sure the photo captures the true color of the item and doesn't make it appear a shade darker or lighter. When in doubt, a white background will look crisp and highlight the details. eBay's mobile app has a built-in photo editor that will automatically make your background white.Keep track of the prices other sellers set for products similar to yours.

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