Macy's to sell more Black-owned products, signs '15 Percent Pledge' - Business Insider

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Macy's will commit 15% of its shelf space to Black-owned brands, joining a pledge adopted by Sephora, Vogue, and Rent the Runway

Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification.Macy's will commit at least 15% of its shelf space to Black-owned businesses, it announced on Wednesday.

It is signing the "15 Percent Pledge," already adopted by retailers including Sephora, Vogue, and Rent the Runway. Macy's also unveiled other diversity measures, such as Black designer collaborations within its private labels.Visit Business Insider's homepage for more storiesMacy's will devote 15% of its shelf space to Black-owned brands, it announced in a presentation to investors on Wednesday.," a grassroots project that lobbies major retailers in the US, it said.

The pledge would complement its existing "Workshop" project, a training scheme to educate women- and minority-owned brands on how to grow their businesses, it said. So far,The retailer also unveiled a range of other diversity and inclusion measures for the coming year. In November, it would publish its supplier diversity spend, it said, which shows how much it spends on goods from businesses owned by LGBTQ+ people, women, people from ethnic minorities, and veterans.

It would also feature Black designer collaborations within its private labels, and would publish annual diversity and inclusion goals in the spring, which it hoped would "drive transparency and accountability" in the retail industry, it said.LoadingBy clicking ‘Sign up’, you agree to receive marketing emails from Business Insider as well as other partner offers and accept our

 

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Racism at its best. Why do company's have to dedicate to specific racial groups?

Just 15% ? Why not give all brands the same shelf space and base judgement on the product and not who owns the brand / colour of their skin.

Please label the black owned brands so I can make sure not to buy them

'black-owned'? is it legal to discriminate based on race racism

This could potentially save Macys, good job guys!

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