Jessica Alba-backed Honest Company IPO raises $412.8 mln

Actress and founder of the Honest Company Jessica Alba poses as she arrives for the 20th Annual Webby Awards in Manhattan, New York, U.S., May 16, 2016. REUTERS/Mike Segar, the consumer goods company founded by actress Jessica Alba, said it priced its initial public offering on Tuesday slightly above the midpoint of its indicated range, raising $412.8 million.

Alba, known for her roles in film "Fantastic Four" and TV series "Dark Angel", in 2011 co-founded Honest, which touts its baby products as a safer alternative to those that use synthetic chemicals, and remains a shareholder. Honest then reached a $7.35 million settlement for wrongly labeling ingredients in some products as natural, plant-based or chemical free.

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Jessica Alba Sees Nine-Figure Windfall As The Honest Company Goes PublicJessica Alba earned an honest fortune on Wednesday. The Honest Company went public on Wednesday morning, raising $413 million in its IPO. The company, which trades on the Nasdaq under the ticker HN… Windfall! I love this headline. Like jessicaalba hasn't been working her butt off for the past 7 years building this company building this brand and still acting, all the while being a mom. Way to totally minimalize this, like she bought $BTC and sat around then sold it! She’s a Great example of beauty with brains ...
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