, but also has its hands in the production of podcasts, live events, books, reality tv series, and web-first series for platforms like Facebook Watch and IGTV. The company also recently struck a deal with Netflix that includes two upcoming romantic comedies starring Witherspoon.. “I started this company to change the way all women are seen in media. Over the past few years, we have watched our mission thrive through books, TV, film, and social platforms.
The deal certainly has some Hollywood players buzzing. The company, which is just five years old, doesn’t have a major backlog of content. Most of its biggest hits, too, have been tied directly to the star power of Witherspoon herself, and the ownership of those properties remain with their production partners .And the Blackstone-backed media venture still remains something of a mystery.
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