Google Tools to help your business - The Independent News

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Everyone is only too familiar with Google as a go to for various needs. Did you know that there are number of tools that entrepreneurs can actually use and many are these are for free to boot. Google Analytics Your company’s website helps you build an online presence that converts to more hits and leads …

Everyone is only too familiar with Google as a go to for various needs. Did you know that there are number of tools that entrepreneurs can actually use and many are these are for free to boot.Your company’s website helps you build an online presence that converts to more hits and leads for clients and customers. Google Analytics allows you toUnderstand web traffic insightsGoogle Trends

It can also be used to compare multiple keywords in specific locations to find out which of them has better search volume. The results are in graph form. This service can be obtained by signing up for a Gmail account and getting 15GB of free space. Other free tools like Google Docs, Sheets, Forms, Meet and more also work seamlessly in integration with Google drive.

Alerts can be configured to daily, weekly or monthly depending on your needs. It’s a useful tool to analyze your competitors, stay on top of industry trends or find out what an influencer or an expert in your industry is up to.If you’re want to maintain an online presence then search engine optimization is essential. Google Keyword Planner can help you with your keyword research process.

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