Kroger-Albertsons Merger Would Create a Big Player in Retail Advertising

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A combined Kroger-Albertsons would create a big player in retail advertising: “The strongest rationale is that it’s about building a retail media juggernaut.'

The combined supermarket chains’ ad networks for marketers could benefit from increased reach and consumer data For Kroger and other retailers, digital advertising is a faster-growing and more profitable business than grocery sales.

 

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This is y I shop at Ingels, and for the wild gas discount

Also known as a monopoly

I think quality at Mariano’s went down after the merger with Kroger. Wondering how this could affect Jewel/ Mariano’s quality.

In many places K & A (Safeway) are already the only choices. How can this pass anti-trust?

The Kroger-Albertsons merger will be like watching two drunks trying to help each other cross a street. Walmart, Whole Foods, HEB et al are going to eat their lunch.

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