The company didn’t disclose its methodology for how it isolates the number of Prime Video subscribers, a metric long cloaked in secrecy due to Amazon’s general reluctance to disclose statistics about its Prime business. Still, Parks has been a reputable tracker of the streaming space for more than a decade. For many years in the 2010s, its rankings looked consistent, with the former “Big 3” of Netflix, Prime Video and Hulu sharing the top three spots, always with Netflix at the top.
Netflix, meanwhile, has hit a plateau in the U.S., even shedding a small amount of subscribers over recent quarters. The company reported 73.4 million subscribers in the U.S. and Canada as of September 30, up 100,000 from the previous quarter but below levels in 2021 and earlier this year. Stalling subscriber momentum is the main reason the company hastily entered the advertising business, announcing a cheaper, ad-supported subscription plan in the U.S. and nearly a dozen other countries.
On a global basis, of course, Netflix continues to lead the field with a bit more than 223 million subscribers. Disney has been hot on its heels, with Disney+ now at 164.2 million and the company overall reaching 235.7 million across Disney+, Hulu and ESPN+. The rest of the 2022 chart looks relatively similar to the 2021 edition, though NBCUniversal’s Peacock broke through to take the No. 10 spot as Showtime dropped out of the picture. With 15 million paying subscribers, Peacock has been a slower growth story than many rivals, though it is on track with NBCU’s projections for monthly active users.
PrimeVideo Nice
Prime Video is an extra service you get when pay for Amazon Prime. People pay for fast delivery and not for the streaming service specifically. So in that case everyone who uses Amazon Prime is a Prime video subscriber by default.
The UI on Prime is too clunky, and the mishmash of paid content with the included content makes it difficult to find anything to watch. The only thing I've watched on Prime in 2020 is The Boys. But the next day shipping is great.
Netflix has more to offer in shows with having to pay for another show to watch . Amazon has few good show but to see something else on prime you have to pay for it. No thank you. Some of are on tight budget.
PrimeVideo A question; Is this Prime is the same one of Amazon ?
Not entirely agree, I prefer the personalization and unique mechanics of Netflix, it keeps me more focused. 😇
PrimeVideo Currently watching The English on prime, it's gorgeous and fantastically acted!
I know they the first in taking people information and have multiple Accounts that can't be open but sure.. LOOP
PrimeVideo I wonder how much this helped with that.
PrimeVideo This is just based on who has a prime membership. They aren’t counting who logs into video to watch. Most don’t.
PrimeVideo I wonder how much this helped with that.
Thank you for sharing our research! Appreciate this citing!
Netflix when they find out they're no longer number one:
PrimeVideo I love you Prime 😍🙌🏻
PrimeVideo Rings of power, the wheel of time, the boys really gave them a chance
PrimeVideo I have so many services. Netflix, Hulu, Disney, peacock, hbo max, paramount and prime. I use hbo the most.
Go watch the incredible LeagueOnPrime and tell PrimeVideo to RenewALOTO! That’s what will keep me a subscriber. ALeagueOfTheirOwn ALOTO
This would matter if the number of people who paid for free shipping on their dog food was a useful metric for evaluating a streaming video business.
PrimeVideo This has to be a lie.
PrimeVideo Love PrimeVideo 💕💕💕
Is that the number of people watching or the number of people who subscribed for free 2-day shipping?
MichelArouca a_alinediniz pelo jeito a poderosa já não é tão poderosa assim … hahaha
MichelArouca a_alinediniz pelo jeito a poderosa já não é tão poderosa assim … hahaha
That’s bc Netflix cancels all the shows with built-in fandoms. It’s a fucking mess now. Wish Ted gave a shit. Anyway SaveFirstKill
haciendomovidas Lendrogh
RenewALOTO then
As they should just watch teacher & the terminal list on Amazon & compare it to the Netflix woke crap
There's nothing on Prime really. People only have it for the next day delivery.
haciendomovidas 😳🧐🤔