International Disruptors: Isidoor Roebers And Lea Fels From Netflix Doc Series ‘Human Playground’ Producer Scenery Talk Banijay Tie-Up, Creative Business Models And Streaming

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Welcome to Deadline’s International Disruptors, a feature where we shine a spotlight on key executives and companies outside of the U.S. shaking up the offshore marketplace. This week, we’re talkin…

. With the support of Banijay Rights CEO Cathy Payne and Head of Acquisitions Simon Cox, the distribution company took on the project, with plans to release the film at “A-list” festivals. It first “With the recession, the pitching climate is difficult, and going straight to streaming made no sense,” says Roebers.“More and more directors feel lie the are being squeezed into a creative mould that streamers want them in,” adds Roebers.

“Due to recession, streamers are more risk averse,” says Roebers. “HBO Max were shooting but stopped projects. Netflix tried a lot of things in the beginning but it has now big competition from Disney+, which debuted globally in the Netherlands because of the internet speeds here. At the start, the new services all wanted their big local hit but now you can sense they are becoming more risk averse.

Also in the development pipeline are a pair of projects with A24, details of which are scant, and a pilot about the global waste problem created for a broad audience that has €300,000 raised for production. Fels says looking at how her former employer Vice uses its publishing arm to expand the reach of global campaign docs helps Scenery to “mould the creative strategy, and make sure people hear about the stories wherever they are.

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