Clorox tries to sell loss-making vitamins business -sources

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Bleach maker Clorox Co has been seeking to divest its vitamins, minerals and supplements (VMS) business after efforts to scale it led to major losses, according to four people familiar with the situation.

has been seeking to divest its vitamins, minerals and supplements business after efforts to scale it led to major losses, according to four people familiar with the situation.

The sources asked not to be identified because the divestment efforts are confidential. Clorox and Goldman Sachs declined to comment. It has since written off 27% of the amount paid for the assets. Divesting VMS would enable Clorox to stem the bleeding as it grapples with a slowdown in demand for its cleaning products and disinfectants after the COVID-19 pandemic subsided.

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