“This is the Super Bowl of international travel for the United States. It’s the most important meeting that we could ever host in San Antonio,” said David Gonzalez, VP of media relations for Visit San Antonio.
IPW 2023 is expected to generate an estimated $614 million in international visitor spending for San Antonio within three years and drive an additional 395,000 international visitors to the city. It’s also the latest signal that the city’s tourism and hospitality industry is bouncing back after the pandemic.
“We’ve had two corporate groups in the last couple of months that have come in, each with more than 6,000 visitors and meaning more than $10 million worth of economic impact for the city,” said Gonzalez. Hotel occupancy rates are also getting back on track. Visit San Antonio reported 31.7 million people visited San Antonio in 2021.