a total $615,000 from lead generating firms Ifficient, LCX and Lead ID for providing millions of fake comments in an attempt to skew the FCC's 2017 proceedings.
The broadband industry allegedly asked the trio to attract anti-neutrality input through ads and giveaways, but they instead manufactured fraudulent comments using real identities without permission. LCX and Lead ID directly faked responses for 1.5 million people, James says, while Ifficient served as a go-between that gathered 840,000 false comments from other lead generators.
LCX and principals will pay $400,000 to New York and $100,000 to the San Diego District Attorney's Office. Lead ID and its principal will pay $30,000 to New York, while Ifficiient will pay $63,750 to New York and $21,250 to Colorado. This is the second batch of agreements New York has secured with companies sending fake comments to the FCC.
The fines come after a 2021 Attorney General report that found over 18 million of the 22 million comments on the net neutrality repeal were fake. While there were signs of trouble at the time, the FCC under then-Chairman Ajit Pai