Tourism Malaysia eyes Anzac tourist market

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SEPANG: Tourism Malaysia is stepping up efforts to attract more tourists from the Oceania region with a particular focus on the New Zealand market, says a Tourism Malaysia official.

Iskandar Mirza Mohd Yusof, its International Promotion Division senior director, said New Zealand is a crucial market.

“This initiative is a collaborative effort bringing together tourism operators, government representatives and travel agents to engage with our partners in Oceania,” he said when welcoming passengers on a Batik Air flight from Auckland at Kuala Lumpur International Airport yesterday. “As of June, Malaysia has already welcomed 17,972 visitors from New Zealand, a promising trajectory towards surpassing the figures from the previous year,” said Iskandar Mirza.

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