Big Companies Freezing Their Advertising On YouTube Because Of Controversial Comments

  • 📰 Forbes
  • ⏱ Reading Time:
  • 67 sec. here
  • 3 min. at publisher
  • 📊 Quality Score:
  • News: 30%
  • Publisher: 53%

United Kingdom News News

United Kingdom United Kingdom Latest News,United Kingdom United Kingdom Headlines

Big companies are freezing their advertising on YouTube because of controversial comments

that the food giant decided to freeze its advertising on YouTube worldwide while investigating the case.Google, the owner of YouTube, asking to state what steps will be taken to eliminate this type of content from their platform.“Any content, including comments, that endangers minors is abhorrent and we have clear policies prohibiting this on YouTube.

According to the spokeswoman, total ad spending on the controversial video content mentioned was less than $8.000 in the last 60 days, and YouTube plans to refund that budget to the advertisers. This is not the first time this platform has been under fire for similar scandals. Two years ago, several major advertisers pulled spending from YouTube, including Procter & Gamble, Marks & Spencer, Audi, and even some British public sector agencies, after ads surfaced next to extremist and violent content.

YouTube has also faced criticism in 2017 for hosting inappropriate videos meant for kids, but according to the vlogger Matt Watson, the situation is now far worse, as the mentioned wormhole engulfs the user very fast, even if they use a brand new account, that has no ties with sexually exploiting content.

The majority of revenue for Alphabet Inc., the company that owns both YouTube and Google, comes from advertising. Last year they earned nearly $137 billion, a rise of 23% compared to the previous period.I am the CCO and co-founder of a prominent independent full-service ad agency in the Balkan country of Macedonia, named '1on1 Agency'. For the last 10 years i am the host and Executive Producer of the highest rated talk-show in Macedonia, called 'One on One' ....

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 394. in UK
 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Yaaaaaayyyyy!!!! More censorship

We believe hate and predators don’t deserve a place in your social world (or ours) so we built The Mod to remove controversial comments like the examples in your article. It's the plug & play solution to combat Internet ugliness and maintain brand safey

🤔

United Kingdom United Kingdom Latest News, United Kingdom United Kingdom Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Big Pharma companies defending skyrocketing prices on the HillAmericans spent more than $300 billion on prescription drugs last year alone and that’s set to get even higher. Right now, the heads of seven major pharmaceutical companies are on Capitol Hill, trying to defend the skyrocketing costs. Ali Velshi and Stephanie Ruhle are joined by Hippo’s Chief Patient Advocate, MJ Hegar, who claims to have the answer to all of this. How many gave donations to various campaigns? That's wicked, greedy cabal right there. NO excuse for GREED.
Source: MSNBC - 🏆 469. / 51 Read more »