How cheap pub schnitzels helped this company raise $16m

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Ordermentum, a digital ordering platform used by 40,000 pubs, clubs and cafes, says value-seeking diners mean trade has been brisk.

Ordermentum, which runs a digital one-stop-shop for hotels and cafes to order meat, seafood, vegetables and coffee beans, services 40,000 venues.

Food ordering business Ordermentum, whose digital system is used by 40,000 pubs, clubs and cafes, has raised $16 million in fresh capital to drive growth as value-seeking dinersIt has just acquired food wholesaling business Foodbomb, adding an extra 100 food suppliers to Ordermentum’s existing 750 suppliers selling steak, schnitzels, chicken, seafood, coffee beans, bread, milk, fruit and vegetables to pubs and cafes via the platform.

Mr Theobald said coffee sales through the platform were strong, indicating that consumers weren’t prepared to give up takeaway coffee as cost-of-living pressures rose. There had also been renewed strength in casual dining.There were pockets of the hospitality sector doing it tough, with inflation having forced prices higher. “There’s obviously cost pressures out there.”

 

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