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Gloom overshadows Geneva motor show as auto industry faces up to myriad global challenges

  • 📰 The Telegraph
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As we approach the traditionally neutral Swiss extravaganza that is the Geneva motor show, which opens to the press on Tuesday March 5, the spectre of Brexit, deal or no deal, and its effects on the UK motor industry loom large.

Roelant de Waard, Ford of Europe’s marketing boss, reckons the paperwork alone for all the parts crossing and re-crossing the Channel in the event of 'no deal' would amount to about an €80 charge per car.

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AlineDobbie The industry has lost its way in marketing :)

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