Fashion industry's ageism could cost it £11bn in next 20 years

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Potential of older consumers has been ‘shamefully sidelined’, researchers say

The fashion and beauty industry’s “shameful sidelining” of older consumers could cost it £11bn over the next 20 years, according to research by the International Longevity Centre .

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Time for a radical rethink then.

Love the cut HelenMirren Ageless Classy Style Fashion

they're gonna pander to older folks who got the dollar to spend. what a pointless article.

zzzzzz

John Galliano

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