Rebooting The Entertainment Industry — webeventpro

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How are brands and marketers thoughtfully engaging audiences in the wake of COVID-19 disruptions? Tomorrow, May 19, leaders discuss on the weekly series Rebooting The Entertainment Industry sponsored by PwCAdvisory & AdCouncil. Register now:

As theaters remain closed and production sets have shut down due to COVID-19 safety concerns, content creators and distributors are working to answer the challenge of delivering fresh film and TV content to audiences. Executives, producers and talent are learning new technologies to tell stories remotely. Distributors are making the call to allow films to stream in homes rather than delay launches.

How might the sports community be turning to e-sports, which can be conducted remotely, to generate exciting competition for audiences? What documentaries, retrospectives are pulling big audiences? What team and athlete social media content is especially resonating? What balls are in motion to assure safety of fans upon the return of live games? Sports chiefs gather to explain how they are keeping up the fans’ spirits while games are shut down.

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Auto Industry’s Reopening to Be Slow and Arduous, Executives SayRebooting more than 40 U.S. assembly plants—as well as the thousands of component makers that supply them—is likely to be a slow and arduous process, say industry executives and consultants. Translation: When this happens quickly we will ignore this story. LETS build MORE CARS that NOBODY WANTS - E=mc2 This long lag in resuming production will be true for laptops, iPhones, washing machines, even buildings. Not only are input goods unavailable but orders, contracts, licensing, permits and many other critical requirements are not being processed - on hold or frozen in transit.
Source: WSJ - 🏆 98. / 63 Read more »