This story is available exclusively to Business Insider subscribers.TikTok held a remote digital event for prospective advertising clients in the Middle East and Africa this week.
The company pitched its efficacy as an ad platform, revealing new engagement metrics around how long users spend on the platform and watch time.We selected slides from TikTok's decks with key new information.Though the app is under threat of closure in the United States and in-person events are shut down by the risk of coronavirus, TikTok continues to market its wares to potential advertisers.
Its latest event, held digitally this week for businesses in the Middle East and North Africa, included pre-recorded keynote talks from TikTok executives and a huge range of downloadable slide decks. The decks contained new data on how popular the app is, and how it presents itself to the public — plus how the company's own advertising services can help boost brand visibility.
From engagement rates to how much time users spend on the app – and in which parts – here's what we've learned.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
United States United States Latest News, United States United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
TikTok may be trying to negotiate its way out of being sold at all - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Are you NEW to FOREX? Minimize your losses with my expert strategy with an investment capital of $300, i can guarantee $3,500 as profits after 5days of investment without sending money to anyone . Inbox me if interested. Gotta believe they dumped a few million into Biden getting elected
Source: BusinessInsider - 🏆 729. / 51 Read more »
TikTok exec: Firm sees more criticism due to sweeping tech skepticism - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
Black small business owners face longer economic recovery, survey shows - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
4 ways to grow your side hustle into a lucrative, full-time business - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Entrepreneur RMKatz
Source: BusinessInsider - 🏆 729. / 51 Read more »
Business Insider's top advertising and media stories for September 10 - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
Meet Business Insider's 10 execs transforming the advertising and media industries - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »