"We're seeing people share more and comment more," says Kiran Prasad, LinkedIn vice-president of product, who added that users seek"a stronger sense of community on the platform." He calls the evolution a"rebirth of LinkedIn as a social network where people want to form community and conversations."
Explaining the change in focus, Roslansky says that LinkedIn is now a"community where you can be inspired, build relationships and discover unexpected opportunities." The cosmetic changes include more wide spaces, more colors and less of the"LinkedIn" blue, except for"call to action," areas, was inspired to undertake these changes in response to the community, which has increased sharing of posts and articles by 50% since the COVID crisis started earlier this year.
Search is being added to LinkedIn pages to find"people, events, groups and content," and new tabs are being added to LinkedIn messages to let people instantly connect to video meetings on Microsoft Teams, Zoom or Verizon's BlueJeans.
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For years I thought that Lindedin was a Swedish company with a foreign name until someone told me that the name was actually misspelled because they omitted the hyphen and was actually 'Linked-In'.
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