after I'd been a bridesmaid at over a dozen of my friend's weddings. One night, two distant friends called me up and asked me to be their bridesmaid, and I thought to myself, " Jen! You hardly speak to these people. This should be a job! You should get paid."offering my services to strangers as their hired bridesmaid for the day.
So I went to a place where a lot of people go to look and search for things — Craigslist. I posted an ad there offering my services as a professional bridesmaid. I hoped the ad would tell me if there was general interest in this idea, and also the reason behind the interest. I posted the ad and got hundreds of emails from potential customers who wanted to hire me. This helped me validate the idea and then start designing a business model.
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