Citrus industry eyes more markets to avoid risk of oversupply and price cuts

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Additional R6.8bn in foreign exchange earnings and 2,250 jobs is predicted in next three years

I was recently asked what 2-million tonnes of citrus would look like if all the fruit was stacked together in one place.

This will generate further export revenue and create more jobs in the industry. An additional R6.8bn in foreign exchange earnings and 2,250 sustainable jobs is predicted in growth projections for soft citrus, lemons and Valencias over the next three years. Vietnam is a key market we hope to gain re-entry to. In 2012 the local industry exported 2,000 tonnes of citrus to the country. However, SA lost access the next year due to an administrative mistake, which caused our citrus not being included in the country’s approved permit list. Despite ongoing discussions between the SA and Vietnamese governments on the development of a new protocol, this still has not been resolved seven years later.

Exports to India have been constrained by a requirement that does not allow in-transit cold treatment. While trial shipments of oranges were conducted in 2018, the necessary clearance for in-transit cold treatment has not been finalised two years later, despite numerous engagements between the relevant authorities.

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