According to REE's co-founder and CEO Daniel Barel, building a scalable "one platform fits all" product, instead of a full vehicle, is strategic.
"When you want to change a vehicle, there is a ripple effect, and you have to literally invent a brand new vehicle" Barel told Business Insider in an interview. "The reason that REE is so different is because we are the cornerstone of the automotive world today." "This is what makes us probably the biggest in the world because we are where everybody starts when they want to build a new vehicle," Barel continued. "Because our platforms are so modular, they can take any shape in any size."
According to Barel, the Israeli company's platforms can be used by a list of industries, such as original equipments manufacturers, e-commerce businesses, and delivery and logistics companies, all within the commercial and light truck segments. The list of potential clients also include automaker giants that don't have an electric platform yet.
United States United States Latest News, United States United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Inside the NCAA's rules for student-athletes monetizing their brand - Business InsiderNCAA student-athletes are months away from being able to profit off their brand. Here are all the ways businesses, agents, and advertisers can — and can't — work with them. thank you very much for your work
Source: BusinessInsider - 🏆 729. / 51 Read more »
What it's like inside a Venezuela hospital with no running water or medicine - Business InsiderWe went inside a public hospital in Venezuela where there's no running water and cancer patients have to provide their own medicine US Sanctions do that! StopTheCruelty
Source: BusinessInsider - 🏆 729. / 51 Read more »
Inside the Amex virtual mentorship program helping low-income students - Business InsiderBusiness Insider tells the global tech, finance, markets, media, healthcare, and strategy stories you want to know. Great initiative!!!
Source: BusinessInsider - 🏆 729. / 51 Read more »
Inside high-end custom pianos with Steinway & Sons CEO, Lenny Kravitz - Business InsiderInside the highest end of high-end pianos, with classic brand Steinway & Sons and its newest collaborator, Lenny Kravitz wow
Source: BusinessInsider - 🏆 729. / 51 Read more »
Webinar: Inside private-equity recruiting at Carlyle, Apollo, Bain - Business InsiderJoin us on Thursday, December 3, at 1 p.m. ET, as Business Insider's Wall Street reporter reedalexander moderates a panel featuring four experienced recruiters from top private-equity firms. They'll share tips on how to make it in the industry and more.
Source: BusinessInsider - 🏆 729. / 51 Read more »
'People are seriously pissed': Inside Google firing a top AI ethicist - Business InsiderInside Google's firing of a top AI researcher, and the academic paper that started the battle: 'People are seriously pissed' nice I love it when these folks find out they’re working for a publicly traded company and not some university/etc — welcome to the real world of actions and consequences. Neuralink will be in next job
Source: BusinessInsider - 🏆 729. / 51 Read more »