Opinion: The best thing for Tesla is a slow and steady loss of market share

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The best thing for Tesla is a slow and steady loss of market share, write Vivek Wadhwa and Alex Salkever: (OPINION)

The Palo Alto, Calif.-based company’s Model 3 is probably the most appetizing lower-cost electric vehicle on the market today, and is well on its way to becoming a massive success.

Good for the planet A broader, deeper market for these fuel-efficient, pollution-free vehicles is good for the planet and will further reduce prices. EVs’ path to further improvement also makes complete sense. In reality, internal combustion engines are today’s horse-and-buggy: well understood, reliable, and with a great infrastructure, but ultimately unable to compete.

The history of technology foretells the future of electric cars. The accelerometer, a system that measure how fast an object is accelerating or decelerating, exemplifies the process. In the 1950s, early accelerometers allowed ballistic missiles to maintain their trajectories. They cost many thousands of dollars. Today, accelerometer chips more sensitive than those that rode in missile cones cost a few dollars or less and are available on Alibaba.

And EVs are essentially mobile phones on wheels. They have many more moving parts and need additional features, such as lasers, rangefinders and airbags; nonetheless, they resemble mobile phones or drones more than they do ICE cars. So Tesla, the EV leader, has nothing to worry about: Increasing awareness and fomenting innovation, it has made the addressable market much larger for itself. Like Apple’s, Tesla’s brand is powerful. Unlike Apple, Tesla faces some pretty cool competition, even now. Porsche has just announced an EV version of its Macan with pricing similar to the Tesla Model S sedans.

 

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No brain.... the EV revolution is just starting... All EV makers will grow bigger with 30~50% annually. What is slow and losing of market are those FAANG... because near mature stage of business or product cycle !

But what is when Tesla sells 2,3 ,4 million cars in a year ?

nah.. lets get rid of the frothy market share all at once

Yeah it’s almost like other companies WILL make electric vehicles (captain obvious opinion piece)

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