When there is a need that isn’t being served, it is easier to address that need to grow a successful PR agency. As with Vicaria, the need was there to represent underserved cultures. The more critical the needs of the market are, the more profit you can generate.Having a diverse team brings in new perspectives that can help companies identify their customer’s unmet needs and address them accordingly.
The bottom line is either starting a glamourous career in public relations or starting your own PR agency, Priscila and Josie want you to know that no matter how large the dream, it is possible, and they encourage you to follow your dreams. The opinions expressed in this article are not intended to replace any professional or expert accounting and/or tax advice whatsoever.