Online Delivery Is now Driving Video Industry Growth in Asia, but China Regulations Are Cause for Concern

📆 9/7/2021 3:31 AM
📰 Variety

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Online platforms have now replaced the free-to-air and pay-TV sectors as the engine of video industry growth in the Asia-Pacific region. Both advertising-supported and subscription video are becomi…

conference. But he sounded a note of caution on China, the single largest market in the region.

In the SVOD sector overall growth has slowed. Tencent Video is growing but iQIYI has softened and Alibaba-owned Youku has lost a major chunk of its customers. China’s ad economy continues to grow with AVOD significant. , Prime Video, Hulu Japan and Unext today, and in the future Disney as it expands with Star and local content.” will be equally sized by year-end, with YouTube’s growth outpacing Netflix globally, driven by its platforms such as YouTube Premium and YouTube music.”

Japan, India, Korea and Southeast Asia , are growing scale in the video industry. Australia and New Zealand are considered as mature markets.

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