is a business-to-business platform. This means that companies will pay for the app, which will then enable their workers to gain access to a wide array of worldwide wellness programs including gyms, studios, Yoga, and online videos that workers can attend together. Member companies can help their team explore over 600 activities across the U.S., Europe, and Latin America.
The human resource executive’s goal is to help foster a healthier and more engaged workforce. Current corporate clients range the gamut, including the large spanish bank Santander, management consulting firm Accenture, Unilever, KPMG and McDonalds, Google and Morgan Stanley. Salenetri believes it’s clearer than ever before that companies need to invest in programs that support their employees. She says that improving mental health requires a 360 approach, which is why Gympass offers its corporate members access to well-known brands such as Calm, Lifesum, Barry’s,Gold's Gym, Soulcycle, F45 and Crunch Fitness.
The investment community also believes that this space is primed for long-term growth. Gympass recently raised $220 million in a funding round led by existing investor SoftBank Group Corp, other venture capitalists and investors,Salenetri points out that in addition to the health benefits, access to wellness programs serve as a smart recruiting and retention tool. There are over 10 million open jobs, and it's hard to fill them.
Salenetri contends that companies who are competing to attract and retain the best talent can offer these benefits as an incentive. Providing access to online workouts, encourages camaraderie in an environment where people work virtually and contend with feelings of isolation. When employees have a tight-knit group of work-buddies, they tend to stay longer at the organizations.
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