Facebook earnings: Will advertisers stick with the social network?

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Following the largest price drop Facebook Inc. history in July and weeks of negative news, uncertainty has cropped up among some advertisers as user growth has flattened or declined in its most profitable markets.

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It would be nice to see a report on how much Facebook helps a business with sales. It seems to help Facebook's earnings, but I doubt there is much tangible evidence that it helps the company who buys advertising on it. And recognition and likes are not sales.

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