Bloomberg Media CEO and NYT columnist to start new global news company

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Ben Smith will be editor-in-chief of the as yet unnamed venture, which will build a newsroom and target 200-million people with college degrees

Bloomberg Media CEO Justin Smith and New York Times media columnist Ben Smith are departing their respective news organisations to start a new media firm, the two confirmed on Tuesday.

“We think there’s an opportunity to address those folks in different ways and different places, with great reporting, big stories and innovative ways of delivering the news,” he said.Ben Smith — who was editor-in-chief of Buzzfeed and a reporter at Politico before joining the Times in 2020 — declined to provide details on funding for the new venture, or the size of the newsroom he and his partner plan to build.

In a tweet on Tuesday, Justin Smith wrote: “After eight years at Bloomberg Media, and more than 25 years in quality journalism, I’ve decided to pursue a personal dream, and a market opportunity, to launch a new kind of global news media company that serves unbiased journalism to a truly global audience.”

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