Local artists turn minor league baseball logos into business

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Two local artists combine their love of baseball and design into flourishing minor league baseball business.

SAN DIEGO — Two childhood friends with a passion for baseball and art, have taken their minor league dream, and turned it into a major league business. Their company is called Brandiose, and they design logos for minor league baseball teams.Unique would be a great way to describe minor league baseball. From the cheese steak hats of Lehigh Valley to the Great Lakes Loons and Amarillo Sod Poodles, minor league baseball logos are one of a kind.

Klein and White have known each other since they were in kindergarten. They remained good friends growing up, and during their college years, decided to make a career of telling small town stories by designing minor league logos. Their dream started with one, and more than 20 years later, their logos are seen all over minor league baseball.

Each logo starts with community research. From there the idea goes to a sketch pad, and finally the finished product ends up on a hat.

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