Florida Experience Kissimmee lands NFL London marketing deal - Jacksonville Business Journal

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Kissimmee looks to lure UK tourists during Jags London game

Central Florida marketing agency Experience Kissimmee will showcase its branding at prominent National Football League games this season.The agreement will market Kissimmee to millions of sports fans and potential future travelers — detailing what the region has to offer — at three games: Minnesota Vikings vs. New Orleans Saints , New York Giants vs. Green Bay Packers and Denver Broncos vs. Jacksonville Jaguars .

"The United Kingdom has been and continues to be our largest international market with more than 800,000 visitors to our destination in 2019. This opportunity will further our reach with our great visitors from the UK, but will also enable us to connect with key markets across the United States," said, managing director of NFL UK: “Together we can create some exciting opportunities to connect with new audiences and to expand the sport.

 

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