Lionel Messi launching San Francisco-based holding company

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Lionel Messi is going from soccer superstar to Silicon Valley extraordinaire. ⚽️

Lionel Messi, who is widely regarded as one of the best soccer players of all time, is taking his success on the pitch into the world of tech investment.

'Let's Glow SF' will illuminate downtown for a second year Some of downtown's most notable buildings will display holiday-inspired works for a week in December The company has made its first seed-stage investment in Athletic Club Momento, a site which auctions match-worn football shirts from clubs and players.

He also co-founded Viki,a video streaming website which was purchased by Rakuten for roughly $200 million in 2013. He joined Rakuten's corporate board as a board observer and was named the company's first entrepreneur in residence. Hovaghimian will co-lead Play Time with Michael Marquez of Code Advisors, a merchant bank, and Morado, a Colombian seed-stage fund focused on early-stage investments.

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