Why Planet Fitness hasn't raised its $10 monthly gym price in 30 years | CNN Business

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Why Planet Fitness hasn’t raised its $10 monthly gym price in 30 years

A gym membership in the United States typically costs around $50 a month. Boutique gyms and high-intensity classes run double and triple that. Planet Fitness, however, has offered $10 monthly memberships for 30 years. The no-frills gym chain hasn’t raised the price, making it one of the few things that still costs the same despite the highest inflation in decades.

Planet Fitness does not plan to raise the $10 price anytime soon. Instead, it will hold down the price by getting people to trade up to its $24.99 monthly “Black Card” membership with more perks. “The longer I can stay at $10 the better off I am to get people off the couch, give fitness a try and continue to drive more value in the Black Card,” said Rondeau.

 

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Planet Fatness lol where the Orcas workout lol

Because the vast majority of members don’t actually workout regularly, saving them on overhead and affording them to keep the fee at $10 and have free pizza fridays. They aren’t called “Planet Fatness” for nothing.

umm for $10, you get free bagels and pizza!!! That’s worth the $10!

add in startup and annual fee. $18/mos the first year $14 after

It's a get you off the couch Nobel prize, you fix this.

The same reason Arby’s hasn’t changed its 5 for 5$. They’ve been screwing us for years 😂

The beauty 👍

Japanese government and Consulate General of Japan in NY are said to be involved in this.They should recognize that they trampled on efforts the examinees have put into passing the NY Bar Exam. In addition to this , A journalist is also working toward submitting a petition

They charge me $15...

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Everyday fitness need not be overpriced that's why PlanetFitness is unparalleled.

Because it really is $180 up front because it is an 18 month commitment.

I go to PF just to use the machines which i don’t have at home. I have a weights (bench, plates and dumbbells) but no machines. PF needs to step it up in equipment. A packed gym with not enough equipment is ridiculous at times and the staff is annoying.

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