Lincoln artist challenge fashion industry with 10ft giant jeans art

A local artist aims to educate the masses on the social and environmental dangers of the fashion industry with her eye-catching 10-feet high Giant Jeans display in Lincoln.

Kerry said: “I see the fashion industry like a giant jigsaw puzzle; every part of the industry has a role to play, and every action has an impact on something else. “I am ‘educating through creativity’ and trying to engage the younger generation and help them see that even the small decisions we make can make a big difference.”

It was here where she layered images and weaved stories together using patchwork, and with the help of London-based designer Mohsin Sajid – the jeans were ready.

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