Streaming Metrics Show a Tougher Market for Original Content

  • 📰 Variety
  • ⏱ Reading Time:
  • 22 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 12%
  • Publisher: 63%

United States News News

United States United States Latest News,United States United States Headlines

For Variety VIP+ subscribers: Why streaming metrics show a tougher market for original content

in 2023, but the available data is clear: The hits have not kept on coming in the first quarter of the year.

It is important, as always, to note caveats to Nielsen’s data, which measures only U.S. viewing on TVs and does not include data for Paramount+. However, the apples-to-apples comparison remains illuminating: By these metrics, streamers have been turning out less hit original programming so far this year.released by the streamer, aggregate viewership is down nearly 8 percent this year versus the same timeframe in 2022.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 108. in US

United States United States Latest News, United States United States Headlines