Sotheby’s to Auction the Most ‘Glowing’ Pink Diamond to Ever Come to Market, Estimated to Cost $35M

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The diamond, being auctioned at Sothebys, possesses a distinct color and brightness, with an aura that has been described by experts as glowing to the human eye.

or gemstone. The gem challenges the price per carat record for any diamond or gemstone sold at auction, set by The Williamson Pink Star, an 11.15-carat Fancy Vivid Pink Internally Flawless diamond, which sold at Sotheby’s Hong Kong in October 2022 for $5,178,124 per carat.

The gem will officially be unveiled and on view in Hong Kong from Saturday to April 7 to coincide with the 50th anniversary celebrations of Sotheby’s presence in Asia. The diamond will then go on a world tour with exhibitions scheduled in Dubai, Singapore, Shanghai, Taiwan and Geneva. Following the tour, The Eternal Pink will be the main attraction at Sotheby’s Magnificent Jewels auction in New York.

The 23.78-carat rough that The Eternal Pink was produced from was mined by De Beers at the Damtshaa mine in Botswana and over a period of six months was fashioned into a cushion cut by Diacore’s team of artisans. Of all the diamonds in the world submitted to the Gemological Institute of America, less than 3 percent are classified as colored diamonds. Pink is one of the rarest diamond colors to occur naturally. Of all existing color grades, “Fancy Vivid” is the highest possible for a colored diamond.

Sotheby’s has a known history of selling pink diamonds. The auction house sold the record-breaking CTF Pink Star, a 59.60-carat oval mixed-cut Fancy Vivid Pink Internally Flawless diamond, for $71.2 million, a world auction record for a diamond and any gemstone or jewel.

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