Why Maserati created an all-new gas engine just when it's about to go all-electric | CNN Business

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In 2020, Maserati unveiled a high-powered supercar with a new, radically designed, V6 gasoline engine. Versions would be used in other Maserati models, too, executives said. But the company had already announced plans to go fully electric by 2030.

That’s strange mostly because Maserati had already announced plans to go fully electric by 2030. Next year, Maserati will reveal a fully electric sedan for which they will be no gas-powered version at all. So, just four years after revealing a gas engine that took years of expensive development, Maserati will introduce its first model that will never have one. From a pure business standpoint, it sounds like a baffling waste of money and resources.

With the brand about to go all-electric, Maserati had to reestablish its full-throated performance bonafides, Grasso said. “It clearly was a costly but very strategic choice,” he said. “It’s at the root of the coming back of Maserati. Without an engine, we were just assembling cars.” With the help of a new, smaller SUV model, the Grecale, the brand’s profitability is improving.

 

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“The desire for recognition is why Maserati carried on developing new gasoline vehicles just a few years before going electric.” Yeah that makes total sense 🤦🏼‍♀️

Very cool! but i choose tesla Tesla elonmusk EvasTeslaSPlaid

Why do I like cars like boys😏😏

My Maserati does 185. I lost my license. Now I don’t drive. I have a limo, ride in the back. I lock the doors in case I’m attacked.

All Cars ,buses etc. Must go Electric!! Climate change is here & it's getting too late !

Another one for Joe Manchin's collection

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