Lunar New Year allows US companies to find prosperity too

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The Lunar New Year is inspiring US retailers to find good fortune too. From Mickey Mouse-shaped food to 'Year of the Pig' Nikes, the holiday has become cemented in the American zeitgeist.

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We are multicultural so it'd make sense. I live in Japan & they celebrate Black Friday, our New Years, Halloween, & Christmas even though they arent Christians & dont have the other cultural roots tied to those days.

It’s not “cemented in the American zeitgeist.” Most Americans know nothing about it at all.

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