Are white noise podcasters messing with Spotify's business model?

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Journalist Ashley Carman explains how white noise podcasters have managed to mess with Spotify's profit margins.

Ashley Carman explains why the tech giant may not have seen the industry-disrupting trend comingThe digital streaming service Spotify is host to millions of songs and artists, both current and from decades past.

When Spotify decided to invest heavily in podcasting, it may not have anticipated that by doing so, it was inadvertently creating a huge — and expensive — headache.sits down with host Elamin Abdelmahmoud to explain how white noise podcasters have cut into Spotify's annual profits by $38 million dollars — and what the platform is doing about it.

 

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