Shannon Vasconcelos works for College Coach, a division of child care operator Bright Horizons that provides college admissions advising as a benefit for employees of client companies.Shannon Vasconcelos works for College Coach, a division of child care operator Bright Horizons that provides college admissions advising as a benefit for employees of client companies.In a suburban office park outside Boston, Shannon Vasconcelos logs on to a laptop computer and connects with families across the U.
A growing number of companies are providing access to admissions counselors such as Vasconcelos as a benefit to their employees. These include JPMorgan Chase, American Express, Bank of America, Morgan Stanley, EY, Paramount Pictures, Mastercard, Goodwin, Johnson & Johnson, VMware and some venture capital and private equity firms.
To guide them through this minefield, most families rely on high school college counselors. But counselors in public high schools are responsible for anFree college coaching is the latest in a growing list of benefits to which companies have been resorting in efforts to bolster worker satisfaction, which last year fell to, the Society of Human Resource Management reports.
The process"can be extremely overwhelming and stressful, as you're trying to balance not only your work life but other things outside of your work," said Brandt Bennett, a financial benefits executive at Bank of America, which offers unlimited private college consulting to its employees — a service he has used himself."It can just really kind of consume you, and you can get overwhelmed, and it can overwhelm your son or daughter.
Rosenberger said the coaches helped her daughter narrow down her list of prospective colleges and universities, finalize her application essays and search for scholarships, and they simplified the complex financial planning and other considerations. Allen Koh, CEO of Cardinal Education, which provides college consulting to hedge funds and private equity and venture capital firms, said those companies make the benefit available to only their most senior partners.on college advising. Given the counselor-to-student ratio and the length of the school year, a public high school student can therefore expect an average of 44 minutes per year of admissions advising from his or her high school counselor.